In recent years, the Swisscom Kickbox program has been able to support +700 intrapreneurs both inside and outside Swisscom, and created +18 success cases where raw ideas created additional revenue for Swisscom in form of new products, new services, cost savings or spin-offs. The team became a success case itself: After having scaled the intrapreneurship program at Swisscom, the team has supported +25 companies worldwide in doing so to and became eventually a spin-out of Swisscom called rready.
The Swisscom Kickbox team decided to share this knowledge and published the KICKBOOK which is one integral component of the first phase: RedBox phase. The process helps the innovator to validate the idea – step by step.
The KICKBOOK is the result of co-creation workshops, feedback sessions with countless innovative companies, Kickboxers and intrapreneurship experts.